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Question

How are URLs in SMS messages counted as "segments"?

  • April 7, 2025
  • 1 reply
  • 33 views

My team send SMS messages that include our company URL. I am trying to reduce the number of characters in our messages to better comply with the character limits of “segments” but I cannot find information on how URLs are counted as segments. 

1 reply

BeckyH
Community Manager
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  • Community Manager
  • April 7, 2025

My team send SMS messages that include our company URL. I am trying to reduce the number of characters in our messages to better comply with the character limits of “segments” but I cannot find information on how URLs are counted as segments. 

This is new to me too, but what I’m finding is that a URL is like any other characters that you include in a message.
You can learn more here, but I am going to ask a colleague or two if I’m on the right track. 
https://support.ringcentral.com/article-v2/Character-limits-for-text-messages.html?brand=RingCentral&product=RingEX&language=en_US