Just a general question, after multiple times of rejection the TCR Registration is now approved however. At the very end at the SMS registration fee’s it says “Automated SMS (APIs, workflow builder, third party apps) not allowed.”, for reference the campaign is Conversations (Between Employees) & Conversations (External), does that mean we cannot send automated messages even if we have a campaign for EXTERAL detailing that “We will use SMS to schedule consultations, send appointment reminders, confirm project details, provide updates, and follow up on ongoing projects.”?
How should we go about this?
After multiple rejections and on top of that another fee will be charged to the account if we submit another one.
Best answer by Mike Stowe
Hello, Automated, repetitive, list-based, or marketing messaging is not allowed on conversational campaign types (this includes internal or external conversational messaging). Utilizing automated SMS on this type of campaign would be considered a prohibited use/ or something referred to as campaign drift and could result in your campaign being suspended.
For automated messaging, we would recommend utilizing a different campaign type (such as customer care, account notifications, etc) or a combination of these campaign types. These campaigns can still be used for conversational messaging in addition to automated, repetitive, or list based messaging (as well as marketing for the marketing campaign type).
Please note that regardless of what campaign type you use, consent prior to sending SMS messages (including automated messages) is required. This consent should be logged and auditable if a carrier requests.
@nhp_info Thank you for this question. If you see a clear disclaimer about not being able to use Workflow Builder, then I would trust that assessment. If you plan to use automated SMS, then it is important that is properly disclosed. We created this guide to help:
Hello, Automated, repetitive, list-based, or marketing messaging is not allowed on conversational campaign types (this includes internal or external conversational messaging). Utilizing automated SMS on this type of campaign would be considered a prohibited use/ or something referred to as campaign drift and could result in your campaign being suspended.
For automated messaging, we would recommend utilizing a different campaign type (such as customer care, account notifications, etc) or a combination of these campaign types. These campaigns can still be used for conversational messaging in addition to automated, repetitive, or list based messaging (as well as marketing for the marketing campaign type).
Please note that regardless of what campaign type you use, consent prior to sending SMS messages (including automated messages) is required. This consent should be logged and auditable if a carrier requests.
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